Turn up the volume, we’ve created an all-spinning, all-dancing new animated ad for 32Red Spins. The new TV advert, for the brand new slingo site from 32Red casino, goes on air from today.
Designed, animated and produced entirely in-house, the ad journeys deep inside a jukebox filled with all the latest and greatest slingo hits. From Monopoly Slingo to Rainbow Riches we see vinyl versions of the games loaded up and ready to play. 32Red are the casino entertainment specialists, so a jukebox packed with games was the perfect way to get in tune with all the great ways they have to play slingo.
The jukebox was modelled and animated using 3D software. To create the tardis-like effect of travelling outside a normal sized jukebox and into a giant 32Red Spins jukebox room, filled with games and neon lights, two pieces of animation were actually created in sync. These were then composited together to create a seamlessly smooth transition from outside to in.
The result should help 32Red Spins hit the top of the charts!
Check out some of the work that went into creating the ad below…