Cravens.Cravens

I came up with a really creative soluion. That's nothing, I came up with a really, really, really, really creative solution.
 
  • OUR WORK
  • INTERESTING THINGS
  • NEWS
  • LETS TALK
 
Playtime is Over
Etal Village Hall
Hidden Talents
Home
     

    Northern Rock

    Many of our brand campaigns for Northern Rock are about personality. We’ve created a strong visual style for ‘The Rock’ to make sure they get maximum stand-out in press, in branch and online.

    You’ll see the Northern Rock name across Newcastle United’s iconic black and white stripes, Jonny Wilkinson’s Newcastle Falcons shirt and the kit of the Newcastle Eagles basketball team. A dual campaign for the Eagles and Falcons whipped up excitement for the new season and really made the most of the sponsorship opportunities.

    The Northern Rock Foundation is one of the biggest corporate givers to charity. We wanted to maximise this without seeming to jump on the corporate social responsibility bandwagon. Our answer was to focus on the positive outcomes of giving for the people of the North, rather than cynical self-congratulation.

    www.northernrock.co.uk
     
    Home | Interesting Things | Our Work | News | Lets Talk | Cravens Newsletter
    Copyright © Cravens 2008