Cravens

At Cravens we would never measure our success solely in terms of the approval of our professional peers. However, this doesn't stop us getting dead excited when we win awards. With a variety of work nominated in five categories at last night's Fresh Awards in Manchester, it was our campaign for The People Show that attracted gongs like iron filings to a giant magnet.

Best Use of Photography: GOLD!

Best Poster Campaign: SILVER!

Best Art Direction: SILVER!

As the flashbulbs and champagne corks popped, it occurred to us that the only thing missing was an emotional and slightly embarrassing speech thanking everyone involved. So, if you'll indulge us, huge thanks must go to...

Alex and everyone at Alex Telfer Photography for their time and effort in creating such stunning images. Mara-Helen Wood at the University Gallery, Northumbria University, for being such a great client. And finally, the hundreds and hundreds of people who entered the People Show this year and made it such an inspiring event to be involved with.

Gav and Tom, the creative team behind the campaign, celebrated the awards in their customary restrained fashion, toasting their success with a glass of sweet sherry before retiring to their (definitely not Morecambe and Wise-style) beds in time for the repeat of "In Our Time" on Radio 4. Lovely.