Uber cool furniture retail win for Hundredth Monkey
January
Scandinavians have long been at the forefront of good design – especially when it comes to furniture it seems – and BoConcept is no different. It's Denmark's most global retail furniture chain with more than 340 sales units in over 50 countries worldwide.
And our PR team – Hundredth Monkey – recently won the honour of promoting the Newcastle concession, based in Fenwick's furniture department.
Over the next six months, Hundredth Monkey will devise a top-notch consumer PR campaign to raise the profile of this uber cool furniture retailer, helping make modern design accessible to the urban-minded geordie shopper.
