Global brand task for Cravens

Global brand task for Cravens

August

We've been appointed by FISA (the governing body for the international Olympic sport of rowing) to develop a new brand positioning and identity to help develop the sport across the globe.

Rowing is one of the original sports of the modern Olympics and takes the second largest contingent of athletes to the Games. World Rowing prides itself on its true sporting values, inclusivity and closeness to the natural elements of fresh air and water.