The team’s creativity levels have been given a bit of a boost recently, following the appointment of copywriter extraordinaire, Marcus Culloty.
The 28 year old joins us after relocating from Edinburgh where he worked for both The Leith Agency and most recently The Newhaven Advertising Agency – we hope we were worth the move Marcus?!
Read full storyLook out now for Cravens’ latest campaign for two of the region’s biggest tourist attractions: The Alnwick Garden and Alnwick Castle. It’ll have you seeing double!
This quirky campaign, which rolls out on TV and radio as well as press, direct mail and online promises visitors ‘double the day out’. Using motion graphics with split-screen and kaleidoscopic effects, our fun-filled commercial cleverly showcases the dazzling array of activities and events on at both attractions this summer.
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Drum roll please. After immersing ourselves in the amazing sport of rowing for the past nine months we’ve finally surfaced to unveil to the world, our new rebranding and digital media strategy for FISA, the international rowing federation.
Our new identity retains the existing ‘world rowing’ title but teams it with a new circular logo derived from Sumi-e, an Asian art form. The brand made its debut at the Samsung World Rowing Cup in Munich.
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There’s a promise of a ‘round the world’ trip for visitors to the 300 acre park at Royal Botanic Gardens, Kew this summer. Steamy rainforests, arid deserts, and the evocative Far East all feature in this dramatic visual campaign on London Underground poster sites, including a new digiwall format at Waterloo station, in press and online.
At ZSL London Zoo it’s time to hit the beach and meet the capital’s biggest penguin colony at the newly opened attraction - Penguin Beach.
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Creative thinking has the power to change attitudes and behaviours.
Great ideas provoke a reaction, they make you want to do something, buy something, tell someone, tell everyone. They demand a response. What will yours be?
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