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Latest Updates

Could we get any more Creative?

September

The team’s creativity levels have been given a bit of a boost recently, following the appointment of copywriter extraordinaire, Marcus Culloty.

The 28 year old joins us after relocating from Edinburgh where he worked for both The Leith Agency and most recently The Newhaven Advertising Agency – we hope we were worth the move Marcus?!

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Seeing Double

July

Look out now for Cravens’ latest campaign for two of the region’s biggest tourist attractions: The Alnwick Garden and Alnwick Castle. It’ll have you seeing double!

This quirky campaign, which rolls out on TV and radio as well as press, direct mail and online promises visitors ‘double the day out’. Using motion graphics with split-screen and kaleidoscopic effects, our fun-filled commercial cleverly showcases the dazzling array of activities and events on at both attractions this summer.

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Unveiled - our global brand and digital strategy for World Rowing

June

Drum roll please. After immersing ourselves in the amazing sport of rowing for the past nine months we’ve finally surfaced to unveil to the world, our new rebranding and digital media strategy for FISA, the international rowing federation.

Our new identity retains the existing ‘world rowing’ title but teams it with a new circular logo derived from Sumi-e, an Asian art form. The brand made its debut at the Samsung World Rowing Cup in Munich.

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Bringing the UK’s biggest Zoo and the UK’s biggest voice together

May With over 600 acres of the largest animals on the planet, ZSL Whipsnade Zoo can rightly claim to be the biggest Zoo in the United Kingdom. So for our latest radio campaign we needed to find a voice and a personality big enough to match it. Cue larger than life bearded legend and all round magnificent Englishman, Brian Blessed. Read full story

Bella - our van load of passion - hits the road

May Meet Bella, an iconic VW campervan who is hitting the road this summer to bring a taste of the great outdoors to city centres, festivals and events all over the South West of England. This ‘van load of passion’ was conceived in response to a brief by the National Trust in the South West to find an interactive way to reconnect the British Public with the great outdoors. Read full story

Breaking news…

May

There’s a promise of a ‘round the world’ trip for visitors to the 300 acre park at Royal Botanic Gardens, Kew this summer. Steamy rainforests, arid deserts, and the evocative Far East all feature in this dramatic visual campaign on London Underground poster sites, including a new digiwall format at Waterloo station, in press and online.

At ZSL London Zoo it’s time to hit the beach and meet the capital’s biggest penguin colony at the newly opened attraction - Penguin Beach.

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Creative thinking has the power to change attitudes and behaviours.

Great ideas provoke a reaction, they make you want to do something, buy something, tell someone, tell everyone. They demand a response. What will yours be?


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